School Website Design: 3 Reasons Why Your School Should Have A Modern Website
You may have read our last blog on why you need a promotional school video, but do you understand why it is even more important for your school to have a modern, up to date website? From making the best first impression on prospective parents to providing current students with the latest news and information, a school website allows you to connect with your target audience.
In this blog, we’ll talk you through the top 3 reasons why your school should have a website and how to go about getting a professional school website design.
#1 Keep Up With Your Competitors
It is rare that nowadays your local schools wouldn’t have their own websites. One of the many reasons why your school should have a website is simply to keep up with competitors and extend your online profile.
If your competitors have a new website that is professionally designed that looks great and works well on all devices, they’re guaranteed to be more favourable in the eyes of a prospective parent. Compare this to your school that maybe doesn’t have a website or has one that is outdated and not functional to use, it isn’t looking great.
Plus by having a website, you can showcase all of your unique selling points. Maybe you have additional extracurricular activities that other schools don’t have in your local area or you have some fantastic fundraising events this year. Whatever it is, having a unique website provides a point of reference for people to view and see what the children and teachers are up to as well as the unique selling point of your school.
#2 Update Parents, Teachers & Students
At the moment, there isn’t a better time to get a responsive school website design. With the start of the first Covid-19 lockdown in March 2020, closing all forms of education, learning switched from face to face in the classroom to online on platforms like Zoom.
Having a website means you can keep everyone updated, whether that’s parents, teachers or students. Stay connected with your students and let them know about any events they may be involved in by having a calendar on your website, keep parents informed with the latest Covid-19 cases in school with the latest online newsletter, and connect with your teachers and share an online portal with them.
#3 Investing In New Technology
By investing in your website, it shows prospective parents that you also invest in your school. You may decide with your website design to keep it simple and fresh with easy to use navigation or make it more interactive with the latest videos from your school’s social media.
Having a bespoke school website design allows you to showcase the unique personality your school has as well as keeping your whole audience informed and updated.
So how do you find someone to create you the best website design for your school?
Bespoke School Website Design
Whatever you’re looking for, we’re sure we can help. We’ve been working in the industry for over 25 years and can create a bespoke school website along with additional marketing strategies. Get in touch with our team today on 01270 252106 for more information about how to start your school website design.